The CX analytics platform forcustomer-obsessed teams
Unify your CX metrics, marketing analytics, and business intelligence in one powerful dashboard. Make data-driven decisions that drive growth and customer satisfaction.
Sales Funnel
Three disciplines, one platform
Built for every team to boost customer growth
Whether you own CX, run growth, or report to the board — Plotopia gives every stakeholder exactly the view they need.
Customer Experience
Track every touchpoint across the customer journey. Monitor NPS, CSAT, and Customer Effort Score in real time, identify friction, and act before churn happens.
- Journey heatmaps
- NPS & CSAT tracking
- Segment breakdowns
- AI churn prediction
Marketing Analytics
Understand how customers discover, evaluate, and convert. Multi-channel funnel analysis, campaign attribution, and page-level performance — all in one view.
- Multi-step funnels
- Campaign attribution
- Traffic & conversion
- Drop-off analysis
Business Intelligence
Connect revenue to behaviour. Geographic breakdowns, cohort retention, digital adoption depth, and anomaly alerts keep leadership always in the picture.
- Revenue by geography
- Cohort retention
- Digital adoption
- Anomaly detection
What makes Plotopia different
AI Designed to answer questions before you ask them
Real-time KPI monitoring
Revenue, NPS, CSAT, adoption, and churn risk update live — no manual refreshes, no stale reports.
AI-powered predictions
Machine learning models flag churn risk, score sentiment, surface anomalies, and surface prioritised recommendations automatically.
End-to-end journey maps
Visualise every stage from Awareness to Retention with heatmaps, drop-off rates, pain points, and channel breakdowns.
Multi-variant funnel analysis
Three funnel visualisation styles — trapezoid, rectangular, and multi-series — so you can tell the story that resonates.
Geographic revenue maps
Interactive choropleth maps for both US states and world countries, with tooltips showing revenue, users, and share.
Instant anomaly alerts
Statistical outlier detection surfaces unexpected spikes or drops in churn, sentiment, tickets, or usage — before they become incidents.
AI Recommendations
ML-prioritised actions ranked by impact
Intervene on 847 high-risk SMB accounts
ChurnImpact: HighML model detected 847 SMB accounts with >70% churn probability in next 30 days. Proactive outreach could recover ~$420k ARR.
Social channel sentiment declining rapidly
SentimentImpact: HighNegative sentiment on Social increased 14pp in 6 weeks. Root cause: 3 unresolved product complaints with 200+ mentions.
Cancellation flow causing friction spike
EffortImpact: MediumCES for cancellations is 4.1 vs 3.5 benchmark. Simplifying the flow could improve retention by ~8%.
AI Insights feature significantly under-adopted
AdoptionImpact: MediumOnly 29% adoption vs 50% target. In-app guidance and onboarding nudges predicted to lift adoption by 18pp.
Anomaly Detection
Statistical outliers detected automatically
Churn Rate
+8.2ppConsumer segment churn spiked above 3σ threshold overnight. Possibly linked to pricing email sent yesterday.
Social Sentiment
-14ppRapid sentiment drop on Social media. 3 viral complaint threads identified.
Ticket Escalations
+31%Escalation rate surged for Bug Report category. Potential product regression.
CES — Cancellation
+0.6Customer effort score for cancellations rose 0.6 above baseline.
DAU/MAU Ratio
-1.2ppStickiness dipped slightly below 7-day moving average. Within expected seasonal variance.
16 modules included
Everything pre-built and ready to explore
Every dashboard is live, interactive, and packed with real data. No configuration required.
CX Overview
CXCustomer Journey
CXCX Metrics
CXDigital Adoption
CXCXM / Support
CXMarketing Analytics
MarketingFunnels v1 · v2 · v3
MarketingPages & Traffic
MarketingCampaigns
MarketingRevenue
BIGeo Analytics
BIAI Prediction
BILive components — Overview module
Control (Baseline)
"Grow Revenue with Data"
CVR
3.2%
Baseline — no significance test applied
Variant A
"Turn Data into Growth"
CVR
4.1%
relative lift
Approaching significance — continue test
Variant B
"Analytics That Actually Work"
CVR
3.7%
relative lift
Insufficient data — continue collecting
Statistical Analysis
| Variant | n | CVR | z-score | p-value | 95% CI (diff) | Reject H₀? |
|---|---|---|---|---|---|---|
| Control ★ | 3,000 | 3.2% | — | — | — | — |
| Variant A | 3,000 | 4.1% | 1.859 | p = 0.063 | [-0.05%, 1.85%] | No |
| Variant B | 3,000 | 3.7% | 1.061 | p = 0.289 | [-0.42%, 1.42%] | No |
★ Control (baseline) · H₀: proportion of treatment = proportion of control · Two-sided test
Null Distribution (H₀: no difference) — Two-sided z-test, α = 0.05
CVR with 95% Confidence Intervals
Dashed line = control baseline · Error bars = 95% CI (Wilson score interval)
Works with your existing stack
Native integrations, zero lock-in
Connect Plotopia to the CRMs, ERPs, and frameworks your business already runs on. Native connectors and a REST API mean your data flows in from any source.
HubSpot
Sync HubSpot contacts, deals, and pipelines into live CX dashboards for real-time sales visibility.
WordPress
Connect WordPress sites via the REST API to pull content, user, and conversion data into dashboards.
Salesforce
Sync Salesforce objects — Leads, Opportunities, Accounts — into live BI dashboards.
PHP CRMs
Laravel, and other PHP-based CRMs connect over REST or direct DB.
NetSuite
Connect Oracle NetSuite financials, inventory, and order data through SuiteQL or REST.
ERP Systems
SAP, Microsoft Dynamics, Odoo, and more — any ERP with an API or database export.
Need a custom integration? Get in touch — we build connectors to order.
16+
Pre-built dashboards
4
AI-powered modules
3
Analytics disciplines
<30s
Time to first insight
Ready to see your data differently?
All 16 modules are live and waiting. No sign-up, no setup — just your data, beautifully visualised.